DOORS ARE NOW CLOSED
WATCH THIS FIRST:
How I get my clients to lose 10-20KG in the fastest time possible,
Without rebounding, restarting, or relying on another program ever again.
P.S: Watch this video first.
If you resonate, then keep reading.
JOIN THE VIP WAITLIST.
JOIN THE
VIP WAITLIST.
All spots for the F*ck With The Lights On Challenge are now SOLD OUT.
Missed your chance to apply?
Join the VIP Waitlist below.
VIP waitlist members get first access to apply. Most spots are filled before applications ever open to the public.
All spots for the F*ck With The Lights On Challenge are now SOLD OUT.
Missed your chance to apply?
Join the VIP Waitlist below.
VIP waitlist members get first access to apply.
Most spots are filled before applications ever open to the public.
WE GET PEOPLE
INCREDIBLE RESULTS.
Tap the arrows to see more →
F*CK THE OLD WAY.
Why people are stuck in an endless cycle of trying to lose weight all their life.
We call it the "Consumer Dependent Loop".
You’ve spent years jumping from one weight-loss
program to the next.
And right now?
You’re still not where you want to be.
Every time you start something new,
You’re hoping that this one’s the one.
So you go ALL IN.
You follow the plan, eat the meals,
And do everything “right”.
A few weeks pass.
But the scale barely moves.
Or it does move… then it stalls.
You look in the mirror and think:
“Why is this taking so long?”
So you push harder.
But just as when things are going well… life happens.
You miss a few days.
You fall off.
And suddenly, you’re back at the start.
So you quit.
“F*ck it. I’ll just do it on my own.”
You Google what to eat.
You follow people online.
You try the next fad.
But you find little success.
And this is when the cycle starts… again.
You sign up for another new challenge.
Another new diet.
Another reset.
More time and money wasted.
And each attempt chips away at your belief.
In truth, you were never taught how fat loss actually works for you.
Because without someone telling you what to eat, how much to eat, and when to eat… you’re just guessing.
Which is how you stay DEPENDENT.
On new programs.
On new diets.
On someone else telling you what to do.
That’s the LOOP.
And you’re the CONSUMER.
THE NEW WAY.
Our solution to the Consumer Dependent Loop. We call it the:
F*ck You Fitness Industry Model.
There's something most weight-loss companies will never say out loud.
Their business doesn’t rely on people succeeding once.
It relies on people never fully figuring it out.
Because the moment you understand how fat loss actually works for you, you stop needing the next program.
So instead, most companies sell outcomes.
They promise results.
They give you rules to follow.
And if you do make progress…
you’re left on your own once it ends.
No clarity.
No real understanding of how to
keep it going.
So when life happens, and it always does,
you fall off, and go looking for the next fix.
That’s not an accident.
That’s the core design of a $300 billion dollar weight-loss industry built on confusion and dependence.
It’s why people lose weight… then gain it back.
Why they jump from challenge to challenge.
Why they feel like they’re trying hard, but never in control.
Not because they’re lazy.
Not because they don’t want it badly enough.
But because they were never taught how fat loss actually works. That’s why we built our coaching differently.
The Fuck-You-Fitness-Industry Model exists to end the consumer loop.
Not by giving you another plan to blindly follow but by giving you the playbook.
So you understand exactly: how to lose fat, keep it off, and how to adjust when life happens.
Where this time, you’re in command.
You understand your body well enough to make decisions for yourself.
You know what works. You know what doesn’t.
And you can spot bullshit the moment you see it.
Fat loss stops being something you chase, and becomes something you create.
And the reason this model exists is so you never have to rely on us, or anyone else ever again.
DOORS ARE NOW CLOSED
All spots for the F*ck With The Lights On Challenge are now SOLD OUT.
Missed your chance to apply?
Join the VIP Waitlist.
VIP waitlist members get first access to apply.
Most spots are filled before applications ever open to the public.
F*CK THE
OLD WAY.
Why people are stuck in an endless cycle of trying to lose weight all their life.
We call it the "Consumer Dependent Loop".
HERE'S WHAT HAPPENS...
You’ve spent years jumping from one weight-loss program to the next.
And right now?
You’re still not where you want to be.
Every time you start something new,
You’re hoping that this one’s the one.
So you go ALL IN.
You follow the plan, eat the meals,
And do everything “right”.
A few weeks pass.
But the scale barely moves.
Or it does move… then it stalls.
You look in the mirror and think:
“Why is this taking so long?”
So you push harder.
But just as when things are going well… life happens.
You miss a few days.
You fall off.
And suddenly, you’re back at the start.
So you quit.
“F*ck it. I’ll just do it on my own.”
You Google what to eat.
You follow people online.
You try the next fad.
But you find little success.
And this is when the cycle starts… again.
You sign up for another new challenge.
Another new diet.
Another reset.
More time and money wasted.
And each attempt chips away at your belief.
In truth, you were never taught how fat loss actually works for you.
Because without someone telling you what to eat, how much to eat, and when to eat…
you’re just guessing.
Which is how you stay DEPENDENT.
On new programs.
On new diets.
On someone else telling you what to do.
That’s the LOOP.
And you’re the CONSUMER.
THE
NEW WAY.
Our solution to the Consumer
Dependent Loop. We call it the:
F*ck You Fitness Industry Model.
There's something most weight-loss companies will never say out loud.
Their business doesn’t rely on people succeeding once.
It relies on people
never fully figuring it out.
Because the moment you understand
how fat loss actually works for you,
you stop needing the next program.
So instead,
most companies sell outcomes.
They promise results.
They give you rules to follow.
And if you do make progress…
you’re left on your own once it ends.
No clarity.
No real understanding of how to
keep it going.
So when life happens,
and it always does,
you fall off,
and go looking for the next fix.
That’s not an accident.
That’s the core design of a
$300 billion dollar weight-loss industry built on confusion and dependence.
It’s why people lose weight…
then gain it back.
Why they jump from challenge to challenge.
Why they feel like they’re trying hard,
but never in control.
Not because they’re lazy.
Not because they don’t want it badly enough.
But because they were never taught how fat loss actually works.
That’s why we built our coaching differently.
The Fuck-You-Fitness-Industry Model exists to end the consumer loop.
Not by giving you another plan to blindly follow,
but by giving you the playbook.
So you understand exactly:
how to lose fat,
keep it off,
and how to adjust when life happens.
Where this time, you’re in command.
You understand your body well enough to make decisions for yourself.
You know what works.
You know what doesn’t.
And you can spot bullshit the moment you see it.
Fat loss stops being something you chase,
and becomes something you create.
And the reason this model exists
is so you never have to rely on us,
or anyone else ever again.
OUR UNIQUE METHOD:
3 PHASE SYSTEM
OUR UNIQUE METHOD:
3 PHASE SYSTEM
Created from 12 years of industry knowledge, and taking 800+ clients through the process.
This is how we get you results that finally stick.
Created from 12 years of industry knowledge, and taking 800+ clients through the process. This is how we get you results that finally stick.
01
01
The STRIP Phase is where we strip the fat fast without losing muscle.
We strip the fat fast so you can spend less time chasing weight loss and more time living without restriction.
Target rapid change: 500g–1kg+ (1-2 lbs) fat loss per week
Men: Get you down to 10–15% body fat
15% = your top 4 abs are showing
10% = completely shredded
Women: Get you down to 15–20% body fat
15-20% range = a soft, feminine, yet toned look
Build the habits and skills needed to maintain results for life
Do it once, but do it right
02
02
We CONTROL your way out of the diet, so you don’t regain the fat you just lost.
It’s where we protect everything you’ve just achieved.
You’ll learn how to exit the diet without undoing weeks of work.
For 2–4 weeks: we bring calories back to true maintenance
The phase most people skip (or don’t even know exists)
And it’s why they rebound.
You AVOID the rebound because you manage this phase with data and precision.
Resets your hunger cues and stabilizes your metabolism.
“Locks in” your new body so the results actually stay
03
03
The RELEASE Phase is where we release you back into real life.
You’ll know how to live lean, eat freely, and stay in shape
without obsession or restriction.
The RELEASE Phase is where we release you back into real life.
You’ll know how to live lean, eat freely, and stay in shape without obsession or restriction.
Live lean without tracking every single thing
Maintain your physique intuitively, year-round
You continue building strength and muscle
You finally reach a point where it all feels effortless.
No more start-overs, no more dieting cycles.
You finally reach a point where it all feels effortless. No more start-overs, no more dieting cycles.
HEAR DIRECTLY FROM OUR CLIENTS.
HEAR DIRECTLY FROM
OUR CLIENTS.
JOIN THE VIP WAITLIST.
JOIN THE
VIP WAITLIST.
All spots for the F*ck With The Lights On Challenge are now SOLD OUT.
Missed your chance to apply?
Join the VIP Waitlist below.
VIP waitlist members get first access to apply. Most spots are filled before applications ever open to the public.
All spots for the F*ck With The Lights On Challenge are now SOLD OUT.
Missed your chance to apply?
Join the VIP Waitlist below.
VIP waitlist members get first access to apply.
Most spots are filled before applications ever open to the public.
WHO THIS IS
PERFECT FOR:
WHO THIS IS PERFECT FOR:
You want to drop fat fast.
Around 500g–1kg (1-2 lbs) per week, and actually keep it off.
You want to stay lean year-round without
tracking every calorie.
You want to stay lean year-round without tracking every calorie.
You’re done guessing and just want a clear, proven roadmap that works.
You’re done guessing and just want a clear, proven roadmap that works.
You’ve got an all-or-nothing mindset.
And you’re ready to use it to your advantage.
You’ve got an all-or-nothing mindset. And you’re ready to use it to your advantage.
You want to feel confident shirtless or in a bikini
- in bed, at the beach, or in front of the mirror.
You want to feel confident shirtless or in a bikini - in bed, at the beach, or in front of the mirror.
You’re tired of trying to figure it out alone
and want accountability from someone
who’s done it.
You’re tired of trying to figure it out alone and want accountability from someone who’s done it.
WHO THIS
IS NOT FOR:
You’re a complete beginner. To use our method, you need at least 1 year gym experience.
You’re a complete beginner. To use our method, you need at least 1 year gym experience.
You're new to tracking calories. If you've never tracked your macros or counted calories, this isn't for you.
You're new to tracking calories. If you've never tracked your macros or counted calories, this isn't for you.
You see this as another quick 6 week challenge. This isn't a quick fix. This program will change your life if you see it to the very end.
You see this as another quick 6 week challenge. This isn't a quick fix. This program will change your life if you see it to the very end.
You’re not coachable. You avoid feedback instead of trusting the process.
You’re not willing to show up to weekly check-ins or participate in the community.
You avoid feedback instead of trusting the process.
You avoid feedback instead of trusting the process.
THE KEY TO YOUR
LIFE LONG RESULTS
THE KEY TO YOUR LIFE LONG RESULTS
Most programs just tell you what to do.
What to eat, how to train - but never teach you why it works.
You follow the plan, lose some weight, then get stuck again because you
were never taught how to think for yourself. You end up relying on someone else for
something that should’ve been taught from day one.
Our approach is different.
Inside FWTLO, you’ll learn the principles that make results last.
So you can lose fat, maintain, or build muscle on command.
It’s simple, no fluff, and built from 12 years of experience.
And it’s all taught inside our…
Most programs just tell you what to do.
What to eat, how to train -
but never teach you why it works.
You follow the plan, lose some weight, then get stuck again because you were never taught how to think for yourself.
You end up relying on someone else for something that should’ve been
taught from day one.
Our approach is different.
Inside FWTLO, you’ll learn the principles that make results last. So you can lose fat, maintain, or build muscle on command.
It’s simple, no fluff, and built from
11 years of experience.
And it’s all taught inside our…
01.
GUIDE TO SMART RAPID FAT LOSS.
GUIDE TO SMART RAPID
FAT LOSS.
20:26
02.
HOW TO EAT OUT IN THE STRIP PHASE.
HOW TO EAT OUT IN THE
STRIP PHASE.
08:22
03.
HOW TO MAKE ADJUSTMENTS BY READING THE DATA.
HOW TO MAKE ADJUSTMENTS
BY READING THE DATA.
06:14
04.
HOW TO GET LESS SHITTY SLEEP.
HOW TO GET LESS
SHITTY SLEEP.
10:21
05.
MATT'S RECOMMENDED SUPPLEMENTS FOR FAT LOSS.
MATT'S SUPPLEMENTS
FOR FAT LOSS.
08:40
06.
YOUR FAT HABITS DON'T F*CK.
YOUR FAT HABITS
DON'T F*CK.
17:00
07.
how to plan & manage your time effectively.
how to plan & manage
your time effectively.
05:42
08.
HOW TO MANAGE HUNGER & CRAVINGS.
HOW TO MANAGE HUNGER
& CRAVINGS.
06:46
09+
AND SO MUCH MORE!
HOW IT'S ALL DELIVERED
HOW IT'S ALL
DELIVERED
RTA Foundational Curriculum
This curriculum teaches only what
matters. You’ll know exactly what to
do in every phase and feel
confident doing it.
This curriculum teaches only what matters. You’ll know exactly what to do in every phase and feel confident doing it.
ONLY F*CKS RECIPE BOOK
Minimal effort, maximum flavour.
Every recipe hits hard. The kind that
makes you want to slap the table after
the first bite.
Minimal effort, maximum flavour.
Every recipe hits hard. The kind that makes you want to slap the table after the first bite.
TRAINING PROGRAM COLLECTION
Every workout is designed with purpose. They're built to get the most out of every minute you spend in the gym and make you love the process.
Every workout is designed with purpose. They're built to get the most out of every minute you spend in the gym and make you love the process.
WEEKLY CHECK-INS
Every Sunday, you check in inside the Skool community. Helping you stay accountable and on track.
Every Sunday, you check in inside the Skool community. Helping you stay accountable and on track.
3X LIVE WEEKLY Q&A CALLS
Get direct access to Matt and our coaches 3x a week. Ask questions, get feedback, and move past what’s holding you back.
PREMIUM DATA TRACKING APP
An easy-to-use app to track your progress, manage training, and see your results in real time.
JOIN THE VIP WAITLIST.
JOIN THE
VIP WAITLIST.
All spots for the F*ck With The Lights On Challenge are now SOLD OUT.
Missed your chance to apply?
Join the VIP Waitlist below.
VIP waitlist members get first access to apply. Most spots are filled before applications ever open to the public.
All spots for the F*ck With The Lights On Challenge are now SOLD OUT.
Missed your chance to apply?
Join the VIP Waitlist below.
VIP waitlist members get first access to apply.
Most spots are filled before applications ever open to the public.
TRUSTED BY 800+ CLIENTS
TRUSTED BY 800+ CLIENTS.
In recognition of our client's achievements and as
proof of our process, we proudly present:
In recognition of our client's achievements and as proof of our process, we proudly present:
FWTLO TESTIMONIALS
Dylan
"I joined the RTA team after feeling stuck and ready for real change. With the coaching, structure, and support, I dropped 25kg (55lb). going from 96kg (212lb) to 71kg (156lb).
This wasn’t a quick fix, it was a complete shift in habits, mindset, and confidence. If you want results that stick, you’re in the right place."
Alexandra
"I felt lost with my postpartum body and didn’t know where to start. Joining FWTLO made all the difference. The team coached and supported me every step, and the community helped me enjoy the process instead of fearing it. I finally feel part of a team that wants me to succeed.
I’ve lost over 10kg since July, and across my last two postpartum journeys I’m now 30 kg down with the team’s guidance. Stop waiting for the “right time.” Just start. You’ll gain the confidence and support you’ve been missing."
GABRIEL
"Before joining the RTA team I avoided going out in public and was stuck in a vicious cycle of self-hate around food, overeating, and guilt. Coaching helped me rebuild confidence from the inside out.
I’m now more content in my body, proud of who I’m becoming, and the discipline I’ve developed has improved my career, study, and relationships.
The only downside… my wardrobe is getting very expensive."
PIPER
"I came into this feeling completely lost with weight loss, unmotivated, and unsure what to do in the gym.
The RTA team helped me build a healthy routine, feel supported, and learn what actually works for my lifestyle.
I’ve now lost 35kg (77lb), improved my mental health, and created habits like daily steps and meal prepping that I know I’ll keep for life.
If you’re on the fence, absolutely go for it. The community is incredible and the support makes all the difference."
JOSH
"A moment at a seminar changed everything for me. Someone asked, “Would you die for your kids?” My answer was yes, but it hit me, I needed to live for them, not just die for them. That shift led me to the FWTLO Challenge.
I’d spent years in cycles of inconsistency, training hard for a few weeks then falling off.
With the team’s structure, accountability, and support, I lost 20kg, 44lb, in 8 weeks, built muscle, increased energy, and finally enjoy training again.
The biggest win is consistency. I’ve turned discipline into a lifestyle and I’m now showing up as the dad, partner, and man I always wanted to be. If you’re ready to level up, this is where it happens."
Corraleigh
"Before joining the RTA team I felt unhappy in my body and stuck with my habits.
With the team’s coaching, guidance, and support, I’ve lost 10.8 kg (23.8 lb), and built the confidence and routine I’d been missing.
This wasn’t just about weight loss, it’s taught me how to take control of my health and feel good in my skin again."
Shane
"I’d been in the gym for years but wasn’t seeing the results I was working so hard for. Coaching with the RTA team changed everything. The structure, accountability, and no-BS guidance helped me strip the fat, build strength, and develop the confidence and habits I’d been missing.
This wasn’t just a physical transformation. My mindset, discipline, and lifestyle have completely shifted. If you know what to do but struggle to stick to it, the FWTLO approach is exactly what you need. I’d 100% recommend.
John
"I joined the challenge because I didn’t recognise or like the bloke staring back at me in the mirror. Life and bad habits had taken over and I needed a reset. Since joining, I’ve lost 16kg (35lb), my mood and energy are through the roof, and I’ve rebuilt a healthy relationship with food and training.
The biggest win isn’t just the weight, it’s having a game plan and mindset to avoid slipping back into old habits. If you’re considering the FWTLO Challenge, don’t hesitate. It can change your life completely."
Alexandra
"I felt lost with my postpartum body and didn’t know where to start. Joining FWTLO made all the difference. The team coached and supported me every step, and the community helped me enjoy the process instead of fearing it. I finally feel part of a team that wants me to succeed.
I’ve lost over 10kg since July, and across my last two postpartum journeys I’m now 30 kg down with the team’s guidance. Stop waiting for the “right time.” Just start. You’ll gain the confidence and support you’ve been missing."
Gabriel
"Before joining the RTA team I avoided going out in public and was stuck in a vicious cycle of self-hate around food, overeating, and guilt. Coaching helped me rebuild confidence from the inside out.
I’m now more content in my body, proud of who I’m becoming, and the discipline I’ve developed has improved my career, study, and relationships.
The only downside… my wardrobe is getting very expensive."
Piper
"I came into this feeling completely lost with weight loss, unmotivated, and unsure what to do in the gym.
The RTA team helped me build a healthy routine, feel supported, and learn what actually works for my lifestyle.
I’ve now lost 35kg (77lb), improved my mental health, and created habits like daily steps and meal prepping that I know I’ll keep for life.
If you’re on the fence, absolutely go for it. The community is incredible and the support makes all the difference."
Josh
"A moment at a seminar changed everything for me. Someone asked, “Would you die for your kids?” My answer was yes, but it hit me, I needed to live for them, not just die for them. That shift led me to the FWTLO Challenge.
I’d spent years in cycles of inconsistency, training hard for a few weeks then falling off.
With the team’s structure, accountability, and support, I lost 20kg, 44lb, in 8 weeks, built muscle, increased energy, and finally enjoy training again.
The biggest win is consistency. I’ve turned discipline into a lifestyle and I’m now showing up as the dad, partner, and man I always wanted to be. If you’re ready to level up, this is where it happens."
Corraleigh
"Before joining the RTA team I felt unhappy in my body and stuck with my habits.
With the team’s coaching, guidance, and support, I’ve lost 10.8 kg (23.8 lb), and built the confidence and routine I’d been missing.
This wasn’t just about weight loss, it’s taught me how to take control of my health and feel good in my skin again."
Shane
"I’d been in the gym for years but wasn’t seeing the results I was working so hard for. Coaching with the RTA team changed everything. The structure, accountability, and no-BS guidance helped me strip the fat, build strength, and develop the confidence and habits I’d been missing.
This wasn’t just a physical transformation. My mindset, discipline, and lifestyle have completely shifted. If you know what to do but struggle to stick to it, the FWTLO approach is exactly what you need. I’d 100% recommend.
John
"I joined the challenge because I didn’t recognise or like the bloke staring back at me in the mirror. Life and bad habits had taken over and I needed a reset. Since joining, I’ve lost 16kg (35lb), my mood and energy are through the roof, and I’ve rebuilt a healthy relationship with food and training.
The biggest win isn’t just the weight, it’s having a game plan and mindset to avoid slipping back into old habits. If you’re considering the FWTLO Challenge, don’t hesitate. It can change your life completely."